FREE GTM READINESS SCORECARD
How much of your sales motion can someone else run?
Find out which parts of your GTM foundation are in place—and which still live in your head.
Answer 10 questions across customer clarity, founder independence, channel evidence, operating discipline and team readiness. See your score and first-priority gaps before sharing contact details.
Free. No account. No meeting required.
What you will get
An immediate self-reported readiness snapshot. A view of your weakest areas. Suggested next steps linked to your answers. An optional emailed summary and worksheet to share with your team.
What this is not
This does not scan your business, certify product-market fit, compare you with a research benchmark or decide whether you should hire. It helps organize a practical conversation about your current operating foundation.
GTM Readiness Scorecard
Scoring key
- 0Not in place
- 1Partly in place, inconsistent, or still founder-dependent
- 2Documented, used in practice, and supported by evidence
- ?Not sure / no evidence available
- Q1
We can name the customer segment, buyer and use case we should prioritize.
- Q2
We have customer evidence of why buyers pay, activate or continue using the product.
- Q3
Someone other than the founder can use our targeting and discovery guidance.
- Q4
Our buyer-facing proof and implementation story stand on more than founder assurances.
- Q5
We have a defined way to reach buyers outside the founder’s personal network.
- Q6
We track channel-sourced opportunities through later stages, not just replies or meetings.
- Q7
Active opportunities have defined stages, an owner, a next action and a review date.
- Q8
Our close-to-go-live handoff captures commitments, success criteria and customer feedback.
- Q9
We can explain the work our next GTM hire should own and how success will be judged.
- Q10
Our playbook, access and escalation rules are documented and have been tested in a handoff.
Self-reported planning tool. Not a benchmark, audit, PMF certification or hiring recommendation.