Revenue share percentages, agreement terms, and structures that survive year two.
Typical referral rev shares run 10-25% of first-year revenue; reseller margins run higher. The percentage matters less than attribution rules, duration, and payment triggers. Here is the full structure.
Deal registration fails when the rules are written for your CRM. Eight fields, protection windows by motion, and the conflict rule to write before two partners claim the same account.
My process for turning discovery notes, product research, and API documentation into a working product story.
A partner label tells you who is involved. The partnership model tells you how the customer, work, control, and money move.
